Working Capital
Course Topics
- क्या आपका पैसा स्टॉक में फंसा हुआ है?? PART 2
- अपने Supplier के साथ लेन-देन कैसे मज़बूत रखें?
- क्या है धंधे में रिस्क की कीमत?
- माल जाने के बावजूद आपका पैसा नहीं आया??
- Course Introduction – कैसे करें working capital मैनेज ?
- क्या है विटामिन M की कमी का कारण?
- किस मौसम में बढ़ेगा पैसों का फ्लो ?
- क्यों निकलता है व्यापारियों का दिवाला?
- किन चीज़ों से बनता है Working Capital?
- पैसे को कैसे संभालें ?
Enterprise Resource Planning (ERP)
Course Topics
- chap1
- क्या कम पैसों के कारण आप अपना धंधा expand नहीं कर पा रहे हैं?
- करें अपने धंधे में सही फैसले और बढ़ाएं Profit !
- क्या आप अपने Dealersऔर Franchise को मैनेज नहीं कर पा रहे हैं?
- जानिए कैसे आप अपने धंधे का फंसा हुआ पैसा निकाल सकते हैं?
- क्या Fixed खर्चे हैं Profit के दुश्मन?
- क्या E-commerce ने किया धंधे को चौपट?
- कैसे बढ़ेगी Employees की Productivity?
- क्या ERP बढ़ाएगा Employee Satisfaction?
- ज़ानिए कैसे लाएं कम Cost में ज्यादा Customers?
Finance For Non Finance
Course Topics
- धंधे में Finance की सूझबूझ- Introduction
- क्या मेरा धंधा सही दिशा में जा रहा है ?
- खर्चे बढ़ रहे हैं या कमाई ? Part-1
- खर्चे बढ़ रहे हैं या कमाई ? Part- 2
- मेरा बिज़नेस प्लस में चल रहा है या माइनस में?
- कैसे करें पगार का जुगाड़?
- क्या हैं Fixed Assets के फायदे?
- बिज़नेस में Current Assets का क्या है असर?
- धंधे में हमेशा Cash कैसे बना रहेगा? Part-1
- धंधे में हमेशा Cash कैसे बना रहेगा? Part -2
Zero Dollar Marketing
Course Topics
- Zero Dollar Marketing Introduction
- कैसे बढ़ेगी Website से Business Enquiries?
- बदलते Consumer की समझ बढ़ाएगी Business (Part 1)
- बदलते Consumer की समझ बढ़ाएगी Business (Part 2)
- कैसे घटेगी Paid Customer बनाने की Cost?
- सही Customer की पहचान कैसे बढ़ाएगी Leads और बचाएगी पैसा ?
- क्या आपके Business की Website फायदेमंद है?
- कैसे बढ़ेगी Google पर आपके Business की Visibility?
- कैसे बनेगा Customer आपके Business का प्रचारक?
- कम खर्चे में कैसे पाएं ज़्यादा Customers?
Smart Presentations for Investors, Customers and Employees (SPICE)
Course Topics
- SPICE - Introduction
- क्या है Business का SPICE?
- Blogging से कैसे मिलेंगे नए Customers?
- क्या है Investors को Pitch करने का सही तरीका? - Part 1
- क्या है Investors को Pitch करने का सही तरीका? - Part 2
- Events और Exhibition में कैसे बताएं अपने Business की कहानी ?
- कैसे Influencers बढ़ाएंगे आपके Business की Sales?
- कैसे बनाएं अपने Business के Promotions?
- Entertainment से कैसे होगा छोटे Business का प्रचार?
- Product से पहले क्या खरीदता है Customer?
Fund Raising
Course Topics
- Introduction
- Fundraising for Startups
- Fundraising Goals
- Budget Sheet
- Fundraising Stages
- Investment Types
- Sources of Funding-Part 1
- Sources of Funding-Part 2
- Sources of Funding-Part 3
- Fundraising - 10 Steps
How to Start a Startup?
Course Topics
- Introduction
- Market Segmentation
- Beachhead Market
- End-User Profiling
- Total Addressable Market (TAM)
- Perfect Customer Persona
- Life Cycle of Customer
- High-Level Product Brochure
- Quantifying Value Proposition (QVP)
- Identifying Your Next 10 Customers
How to Sell?
Course Topics
- Introduction
- Sales Strategies - Part 1
- Sales Strategies - Part 2
- Digital Strategies
- Digital Sales
- Sales Closing Techniques -Part 1
- Sales Closing Techniques -Part 2
- Discounts & Schemes Strategies
- Marketing Strategies
- Marketing Communication
Customer Relationship Management (CRM)
Course Topics
- Introduction
- Digital Transformation
- CRM Software - Part 1
- CRM Software - Part 2
- CRM V/s ERP - Part 1
- CRM V/s ERP - Part 2
- Funnels & Triggers - Part 1
- Funnels & Triggers - Part 2
- CRM Implementation - Checklist
- Customer Segmentation - Part 1
E-Commerce
Course Topics
- Introduction
- E-commerce से डर ख़तम
- Profitable E-Commerce Business
- Reduce Risk In Ecommerce
- E-Commerce - Funding - Part 1
- E-Commerce - Funding - Part 2
- Profitable E-Commerce Categories- Part 1
- Profitable E-Commerce Categories - Part 2
- Customer Service - Part 1
- Customer Service - Part 2
Debt Management
Course Topics
- Introduction
- Debt
- Debt Instruments
- Debt Schemes
- Government Schemes
- Debt Raising - Processes & Steps
- Bank Loan
- Sanction Letter for Loan
- Credit Score
- Financial Literacy
Customer Service
Course Topics
- Secret to Customer Delight
- How to Become a Customer-Centric Company?
- Acquisition VS Retention VS Churn
- Role of Effective Listening
- Empathy in Customer Service
- Handling Difficult Customers Situations
- Need for Omni-Channel Service
- How to Scale Your Customer Service?
- Building Rapport with Customers
- Customer Service Centre
How to Scale a Startup?
Course Topics
- Introduction
- Do Things that Don't Scale
- Scaling Techniques
- Case Study - Rocket Internet
- Maximise Scale
- Project Management - Part 1
- Start-up V/s Scale-up
- Project Management - Part 2
- How to Scale Restaurant Business?
- Case Study - Nalli Sarees
Export-Import
Course Topics
- Introduction to Export-Import
- What is Export and Import?
- Export Procedure
- How to Select Your Export Product?
- Registration for Export and Import
- Types of Containers for Shipping of Goods
- How to Find Buyers & Sellers in Foreign Countries?
- Export Import Contract
- Ensuring Payment Guarantee for Exporters
- Process of Payment in Export-Import Business
Business Automation
Course Topics
- Introduction
- 5 Steps for Exponential Business Growth
- How to Automate Your Business?
- Organising Yourself
- How to Use Google Calendar?
- Meeting Rhythms
- Organise Yourself Using Google Keep
- Tools to Make Work Easy
- How to use Google Assistant?
- How to Organise Data?
WhatsApp Marketing
Course Topics
- Introduction
- WhatsApp Marketing - Need, Goals, and Objectives
- Features of WhatsApp Business - Part 1
- Features of WhatsApp Business - Part 2
- Marketing Automation through WhatsApp - Part 1
- Marketing Automation through WhatsApp - Part 2
- Marketing Automation Apps
- WhatsApp Automation Set-Up
- How to Send Templates through WhatsApp Gateway?
- Scheduling WhatsApp Messages through Google Sheets
Stress Management
Course Topics
- Introduction to Stress Management
- Stress - Causes and Impact
- How to Manage Stress?
- ABC Technique for Stress Management
- Pause Approach to Manage Stress
- Meditation and Relaxation Techniques
- Time Management for Stress Management
- Circle of Influence
- Mindful Technique for Stress Management
- Laughter Therapy
Time Management
Course Topics
- Introduction to Time Management
- Importance of Time Management
- Avoiding Time Wasters
- ABC of Delegation
- Prioritisation using Eisenhower Matrix
- How to Maintain an Activity Log?
- How to Use 1+1+1 System for Saving Time?
- 1-3-5 Rule for Time Management
- Pareto Principle for Time Management
- Parkinson's Law
Digital Marketing - Part 1
Course Topics
- Introduction to Digital Marketing
- How to Achieve Business Goals via Digital Marketing?
- Digital Marketing Vs Traditional Marketing - Part 1
- Digital Marketing Vs Traditional Marketing - Part 2
- Inbound Marketing Strategies – Part 1
- Inbound Marketing Strategies – Part 2
- Inbound Marketing Strategies – Part 3
- Technique of Storytelling to reach your Audience
- How to Create a Blog?
- How to Create Graphics Using Canva.com?
Digital Marketing Part-2
Course Topics
- Introduction
- What is Performance/Paid Marketing?
- Essential Steps of Marketing Plan
- Using Google Platforms and Tools for Business Benefits
- Google Tools to Check Business Performance
- How Google Works?
- Google AdWords for Search and Display Marketing
- Making Search Campaigns through Google AdWords
- Making Display Campaigns through Google AdWords
- Social Media Paid Ads - Reports and Optimisation
Team Management
Course Topics
- Introduction to Team Management
- 5 Stages of Team Development
- Different Types of Teams in a Company
- Collaboration Amongst Teams
- Project Management
- Moving the Bell Curve Towards the Right
- Measuring the Performance & Potential of Employees
- Excellence in Execution in Teams
- Employee Development Programmes
- DILO and its Implementation
Negotiation Skills
Course Topics
- Introduction to Negotiation Skills
- How to Crack a Deal?
- Understanding the Negotiation Process
- Building Rapport with Tactical Empathy
- Techniques of Bargaining
- How to Reach Negotiation Closure?
- Winning a Negotiation by Flinch Technique
- When to Use High-Ball/Low-Ball Technique?
- Good Cop-Bad Cop Negotiation Technique
- How to Use Nibble Technique?
Email Marketing
Course Topics
- Introduction to Email Marketing
- Types of Marketing Emails
- Process of Email Marketing.
- Building an Email List of Targeted Customers
- Use of Lead Magnets to Get More Subscribers
- How to Segment Your Customer Mailing List?
- How to Increase E-mail Open Rate?
- Designing Creative Emails Using Canva
- Email Automation Using Mailchimp - Part 1
- Email Automation Using Mailchimp - Part 2
25 Business Ideas Under 3 Lakhs
Course Topics
- Introduction
- Evaluating a Business Idea - Hit or Flop?
- Tiffin Service
- Independent Business Consultant (IBC) - Bada Business
- Opening a Bakery
- Papad Making Business
- Photography
- Soft Toys Manufacturing
- Phenyl Manufacturing
- Software Installation Business
Instagram Marketing
Course Topics
- Introduction to Instagram Marketing
- Importance of Instagram Marketing for Brands
- How to Create and Optimise Instagram Business Profile?
- Multiple Instagram Accounts - Need & Importance
- How to Analyse Competition on Instagram?
- How to Reach the Target Audience?
- Content Strategy for Instagram Marketing
- Different Types of Instagram Posts
- How to Take Good Photos for Instagram?
- Hacking Instagram Algorithm
Risk Management
Course Topics
- Process to Manage Risk
- Stock Market Risk
- Foreign Investment Risk
- Operational Risk
- Reputational Risk
- Marketing Risk
- Financial Risk and its Mitigation
- Credit Risk
- RM 7
- Asset-Backed Risk
Brand Management
Course Topics
- Case Study - MDH
- Case Study - Maggi
- Summary
- Elements of a Brand
- Importance of Brand Jingles
- Brand Promise & Loyalty
- Branding on Social Media
- How to Measure Brand Equity?
- Internal & External Brand Alignment
- Generating Brand Recall
Generating Leads Through Blogging
Course Topics
- Blogs - Meaning and Importance
- Benefits of Blogs for Different Businesses
- How to Build a Blog from Scratch?
- How to Generate Clickable Headlines?
- Promoting Your Business Locally through Blogs
- Introduction
- How to Get Audience for Your Blog?
- Booking Appointments Through Blogs
- Writing Blog Posts in less than 30 minutes Everyday
- Optimizing Blogs to Get More Traffic & Leads
Low Cost Marketing Ideas
Course Topics
- Viral Marketing
- Street Marketing
- Undercover Marketing
- Nano Influencer Marketing
- Film-Based Marketing
- Moment Marketing
- Introduction
- Summary
- Humour Marketing
- Cause Marketing
IPR Trademark
Course Topics
- Introduction
- Importance of Trademark in Business
- Selecting a Name for Trademark Registration
- Trademark Registration Process
- International Trademark Registration Procedure
- Trademark Valuation
- Cybersquatting in Trademark
- Trademark Infringement and Journal
- Trademark Assignment and Licensing
- Summary
IPR Copyright
Course Topics
- Introduction
- Who needs a Copyright?
- Benefits of Copyright Registration
- Types of Copyrights - Part-1
- Types of Copyrights - Part-2
- Copyright Workflow
- Copyright Application Process
- Copyright Societies
- Copyright Licensing
- Summary
Budgeting
Course Topics
- Benefits of Budgeting
- Difference Between Forecasting vs Budgeting
- Budgetary Control System
- How to Prepare a Budget?
- How to Make Sales and Production Budget?
- Zero Based Budgeting
- Performance Based Budgeting
- Cost of Production Budget
- Budget Variance Analysis
- Period-Wise Budgets
Design Thinking
Course Topics
- Making Product Usage Convenient for Customers
- Design Thinking - The Success Story of ORAL-B
- Factors for Successful Innovation Program
- How to Outsmart Motivation through Your Design?
- Creating a Problem Statement
- Rules for Idea Generation, Clustering, and Development
- Building a Prototype
- Importance of Empathy in Design Thinking
- Difference between Market Research and Design Research
- Making Sense of the Data Collected
Sell on Amazon
Course Topics
- How to Fulfill your First Order?
- Amazon Order Cancellation Policy
- Order Refund & Replacement
- Inventory Dashboard Tour
- Importance of Brand Registry on Amazon
- How to Start Automatic Ads on Amazon?
- Manual Ad Campaigns on Amazon
- How to Calculate Your Profit Using Amazon Calculator?
- Summary
- How to Optimise Your Product Listing?
Emotional Intelligence for Entrepreneurs
Course Topics
- How to Change Your Emotional State?
- Summary
- Types of Emotions - Part 2
- Introduction
- How Emotions are Generated in the Human Brain
- How to Manage Emotions in Different Situations?
- Types of Emotions - Part 1
- Impact of Emotions on an Individual
- How Entrepreneurs Can Use Emotions for Business Success?
- How to Assess Your Emotional Intelligence?
Market Research
Course Topics
- Research - Process & Planning
- Market Research to Forecast Sales
- Research on Promotion of Products
- Research on Promotion
- Research in Retail Sector
- Research in Service Sector
- Introduction
- Summary
- Summary
- How SMEs can conduct Market Research?
Business Audit
Course Topics
- Summary
- GST Audit
- Payroll Audit
- Internal Control and Related Business Transactions
- Audit Evidence - Meaning and Related Concepts
- Audit Process & Techniques
- Operational, Compliance, & Information System Audit
- Advantages & Limitations of Audit
- How to Detect Frauds and Errors?
- Statutory Audit
Storytelling In Business
Course Topics
- Increasing the Economic Value of Business through Storytelling
- Introduction
- Different Concepts of Storytelling
- Building Trust with Customers
- How Brand Story Helps in Attracting Customers?
- How to Build a Good Story?
- How to Build a Narrative for Your Company?
- Power of Storytelling for Customer Retention
- Summary
- Storytelling - Pixar Storytelling Framework
IPR Patent
Course Topics
- Patent Filing - Cost, Methods & Process
- Patent Infringement and its Remedies
- Patent of Addition
- IPR Patent-Types, Importance and Criteria
- Patent Search Process
- Revocation of Patent
- Filing International Patent Application
- Introduction
- Summary
Google Ads - Marketing
Course Topics
- How to Create a Google Ads Account?
- Google Ads for Map, Gmail and GMB
- Google Ads Dashboard - Tools and Settings
- Google Ad Campaigns - Do's and Dont's
- How to Create Display Campaigns in Google Ads?
- How to Create Search Campaign for YouTube?
- Introduction
- Google Ads for Business
- Google Search Ad Campaign - Concept
- Google Ads - Terms & Abbreviations
ESOPs
Course Topics
- Alternatives to ESOPs
- How to Issue ESOPs?
- ESOPs Exit Clause
- Buyback of ESOPs
- FAQs Regarding ESOPs
- Introduction
- History and Importance of ESOPs
- ESOPS - Terms and Terminology
- ESOPs & Taxation
Facebook For Business
Course Topics
- How to Create a Lead Generation Campaign?
- Facebook Pixels
- Facebook Business Manager
- Summary
- How to create a Facebook shop?
- Introduction
- Facebook Marketplace
- How to Create an Ad Campaign on Facebook?
- How to Target Your Customers?
- Creating Your First Ad Copy
Twitter for Business
Course Topics
- Infographics for Viral Posts
- Twitter Ads
- Twitter Marketing
- Basics of Twitter
- Monetisation of Twitter Account
- How to Make Your Post Viral on Twitter?
- How to Become a Twitter Influencer?
- Retweet- Meaning and Usage
- Introduction
- Summary
How to Set up International Business?
Course Topics
- Introduction
- Summary
- Closing a Deal with Foreign Clients
- International Services -Agreements and Pricing
- Deciding the Right Strategy for International Business
- Facilities Required to Start International Business
- How to Find Foreign Clients?
- Importance of International Expansion
- Highly Payable Services in a Foreign Country
- Setting up a Foreign Legal Entity
LinkedIn Marketing
Course Topics
- Creating High-Quality Articles for LinkedIn
- Writing High-Quality Text Posts for LinkedIn
- How to Increase Engagement by 10x?
- Tools for Content Scheduling
- LinkedIn Connections & Search Bar
- How to Send Connection Requests?
- How to Increase your Likes/Share/ Views & Comments?
- Hashtag Strategy in LinkedIn
- Introduction
- Strategy to Send Direct Messages
Investor Pitch Deck
Course Topics
- Product Demo and Traction Slides
- Explaining Financial Model
- Competition and USP slides
- Showcasing Team Strength
- Pitch Deck - Meaning and Benefits
- Structure and Formats in a Deck
- How to Display the Problem & Solution?
- Showcasing Marketing Plans
- Valuation and Ask
- How to Present Your Pitch to Investors?
How to Approach Incubators & Accelerators?
Course Topics
- How to Benefit Most from These Programs?
- Selecting the Right Incubator/Accelerator
- What do Incubators/Accelerators look for in a Startup?
- Summary - Mistakes to Avoid
- Introduction
- How to Apply for Incubator/Accelerator Program?
- When to Enroll in Incubator/Accelerator Program?
- Accelerators - Meaning and Benefits
- Incubators - Overview
Vendor Management
Course Topics
- Introduction
- What is Vendor Management?
- How to Select the Right Vendor?
- Vendor Analysis
- Vendor Negotiation
- Risks In Vendor Management
- How to Build Long Term Association With Vendors?
- Procurement from Vendors
- Developing the Sourcing Strategy
- How to Avoid Legal Conflicts?
Designing Your Own Website
Course Topics
- Introduction
- Types of Websites
- Concept of MVP Website
- How to Develop an MVP Website?
- Important Factors in Building a Website
- Building Website Using WordPress Existing Themes
- Building Website Using Wix Existing Themes
- Summary
Winning Legal Conflicts
Course Topics
- How to Avoid Legal Conflicts in Business?
- How to Set Up an SME/MSME Business?
- Alternative Dispute Resolution (ADR)
- Lok Adalat
- Type of Company & its Requirements
- Contract Law and IT Act
- IPR - Trademark & Copyright Laws
- IPR - Design & Patent
- Mediation - A Way of ADR
- Resolution Through Arbitration
Dropshipping
Course Topics
- Introduction
- How to Start a Dropshipping Business?
- How to Create an Online Store?
- Designing Website for Dropshipping
- Adding & Customising Products
- Product Research for Dropshipping Business
- Generating Sales in Dropshipping
- How to Advertise on Facebook for Dropshipping?
- Targeting Customers through Product Ads
- Summary
Market Insights & Consumer Behaviour
Course Topics
- Introduction
- Marketing Insights used by Popular brands
- Increasing Consumer Recall through Features & Placement
- How to Choose the Right Colours for Your Brand?
- Displaying Data to Increase Online Sales
- Secret Recipe for Online Conversion
- How to Price Your Product?
- How to Understand Consumer Buying Behaviour?
- Summary
Business Networking
Course Topics
- Introduction
- Benefits of Business Networking
- How to Grow Your Network?
- How to Make a Lasting First Impression on People?
- How to Build Long-Term Networks?
- 5 Biggest Networking Mistakes
- Tips to Become a Successful Networker
Sales Growth Maximiser
Course Topics
- Sales Growth Maximiser
Strategy & Execution Signifier
Course Topics
- Strategy & Execution Signifier
Retail Management Multiplier
Course Topics
- Retail Management Multiplier
Leadership Lessons Enhancer
Course Topics
- Leadership Lessons Enhancer
Low-Cost Marketing Amplifier
Course Topics
- Low-Cost Marketing Amplifier
Peak Performance & Productivity Magnifier
Course Topics
- Peak Performance & Productivity Magnifier
How to Start a Startup Booster
Course Topics
- How to Start a Startup Booster?
Business Operations Accelerator
Course Topics
- Business Operations Accelerator
UI/UX for Business
Course Topics
- Designing Illustrations on Adobe XD
- Goal of UI/UX
- Principles of UI/UX Design
- Golden Rules of Design
- Summary
- Benefits of Good User Experience
- Style Guide for Brands
- How to Measure the Impact of UI/UX Design?
- UI/UX Design - Software and Tools
- Designing Wireframes